Strategies For Social Marketing
As I’m sure you know by now, social networking is the hottest new marketing trend for business of all sizes, including small businesses. But without a dedicated marketing department or a big budget available, it can seem like an overwhelming task to just figure out what to do with social networking, or how to get started with it.When marketing on social media sites it is best to develop certain time management strategies since after all you do have a business to operate. These sites offer tremendous traffic potential and to generate it cost you nothing, except TIME! In order to make the best use of these sites while also managing your business calls for some pretty effective time management skills.
Social networking takes time. It doesn’t happen overnight. The sooner you get started, the more time you have to develop a network that is primed to be marketed later. The more time you spend on each site, the more you will begin to see clever strategies that others have developed to increase their influence as if by magic. And, like everything else in this book, always cross-link all your sites for a spider web effect, a vortex of traffic, to eventually pull them into areas where you can make sales.Your next step is then the Internet so that you can bring in individuals from the Internet. You do this through Internet marketing so that they will sign up for your mailing list by filling out a form on your website. You can do such things as start an Internet community.
The most important key of all is that your blog will rank high within the search engines, because you are providing them with organic content. Google loves organic content. They don’t like capture pages. Recently, Google has been putting some heavy restrictions on Internet marketers who are using capture pages to market a business. Make sure that you don’t get the “Google Slap.” The last thing you want is to be put out of business. Remember that Google is King. The key to preventing the “Google Slap” from happening is to own your own self-fully hosted blog, provide good content, then redirect your prospect to your sales page.